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Doe And Hope
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c1930s Painted 'Hotel' Advertising Reflective Sign


The large rectangular oak 'Hotel' sign with traces of the original blue paint, the letters formed from applied circular reflective beads, illuminating in direct light, and cast metal mounts survives from the early twentieth century.
In original overall order, with its cast iron mounting brackets for attachment to a telegraph pole, the sign has weathering commensurate with its age to its paint. All of the original reflectors are present and illuminate in direct light just as they would have done in the thirties. We have not restored or cleaned the item aside from a light wax. The sign has the original name plate reading “MUR - RAY Signs Ltd…FALLOWFIELD, MANCHESTER Patent No 194034.
MUR - RAY signs Ltd were owned by Richard Hollins Murray, and it was he who first patent registered the idea of reflective glass beads for advertising signs and road signage in 1927. Common knowledge is that it was Percy Shaw of road cats eyes fame who first had this idea but he merely adapted them to be used to the present day for road markings.
As such, this reflective lens had been invented six years earlier for use in advertising signs by Richard Hollins Murray, an accountant from Herefordshire. Richard Hollins Murray, at one time resident at Dinmore Manor, Herefordshire, patented the use of reflecting lenses for reflective markers or advertising signs Patent GB 289619, applied for in 192 which, addressed techniques for assembling light-reflecting devices to form “indicators, advertising signs or the like”.
This is a very scarce and entertaining sign that would have been expensive to make at the time, from the true pioneer behind the reflective cats eye and as such is a rare piece for fans of advertising, motoring or simply the marvellously decorative.
SellerDoe And Hope
View all stock from
Doe And Hope

Private dealer, By appointment only
The Onion Barn, Shoe Cottage,
15 High Street, Blunham,
Bedfordshire, MK44 3NL.
MK44 3NL
Tel : 07729 213013
Non UK callers : +44 7729 213013
Get directions to Doe And Hope
In original overall order, with its cast iron mounting brackets for attachment to a telegraph pole, the sign has weathering commensurate with its age to its paint. All of the original reflectors are present and illuminate in direct light just as they would have done in the thirties. We have not restored or cleaned the item aside from a light wax. The sign has the original name plate reading “MUR - RAY Signs Ltd…FALLOWFIELD, MANCHESTER Patent No 194034.
MUR - RAY signs Ltd were owned by Richard Hollins Murray, and it was he who first patent registered the idea of reflective glass beads for advertising signs and road signage in 1927. Common knowledge is that it was Percy Shaw of road cats eyes fame who first had this idea but he merely adapted them to be used to the present day for road markings.
As such, this reflective lens had been invented six years earlier for use in advertising signs by Richard Hollins Murray, an accountant from Herefordshire. Richard Hollins Murray, at one time resident at Dinmore Manor, Herefordshire, patented the use of reflecting lenses for reflective markers or advertising signs Patent GB 289619, applied for in 192 which, addressed techniques for assembling light-reflecting devices to form “indicators, advertising signs or the like”.
This is a very scarce and entertaining sign that would have been expensive to make at the time, from the true pioneer behind the reflective cats eye and as such is a rare piece for fans of advertising, motoring or simply the marvellously decorative.
Price The price has been listed in British Pounds.
Conversion rates as of 27/MAY/2026. Euro & Dollar prices will vary and should only be used as a guide.
Always confirm final price with dealer. Phone or visit the website to buy, Free UK shipping.
DimensionsWidth 43.5 inches
Height 32 inches
Depth 1.25 inches
Category Advertising Antiques
Date c.1927-1935
1930s Antiques Material Oak
Origin English
Condition Very Good.
Item code as155a788
Status Sold
£650.00 
$872.24 
€750.23 

$

€

Conversion rates as of 27/MAY/2026. Euro & Dollar prices will vary and should only be used as a guide.
Always confirm final price with dealer. Phone or visit the website to buy, Free UK shipping.
View all stock from
Doe And Hope

Private dealer, By appointment onlyThe Onion Barn, Shoe Cottage,
15 High Street, Blunham,
Bedfordshire, MK44 3NL.
MK44 3NL
Tel : 07729 213013
Non UK callers : +44 7729 213013
Get directions to Doe And Hope
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